MKT&PR QUESTIONS
1. Who are you? What are your values and main life milestones that shaped you so far?
2. What is AIESEC for you?
2. What is AIESEC for you?
3. Why did you decide to apply to MC team and didn't chose long-term work with high salary? Why are you a suitable one for this role?
4. How much money do you currently spend a month approximately? Write out your monthly budget based on 18,000 rubles.
4. How much money do you currently spend a month approximately? Write out your monthly budget based on 18,000 rubles.
1. What determines the success of the MC team? For what are you ready to stand to the end and it will be worth any of your efforts?
2. List all your AIESEC experiences. What were your main goals at AIESEC in main positions? Did you achieve it? If "yes" please describe how, if "no" please describe why didn't achieve. From these experiences, what are the key skills, competencies and personal learnings that you can bring to AIESEC in Russia in 21.22?
2. List all your AIESEC experiences. What were your main goals at AIESEC in main positions? Did you achieve it? If "yes" please describe how, if "no" please describe why didn't achieve. From these experiences, what are the key skills, competencies and personal learnings that you can bring to AIESEC in Russia in 21.22?
3. What kind of leadership does AIESEC in Russia need in 21.22? How would you describe your leadership style?
4. What do you see as the main trends shaping the world and Russia in 2020? How do you see the role of AIESEC in Russia in the light of those trends
4. What do you see as the main trends shaping the world and Russia in 2020? How do you see the role of AIESEC in Russia in the light of those trends
1. Analyze the alternatives for our internship in the market and offer 5 ideas that can increase our sales.
(Recommendation - to analyze the value proposition, who their consumers are, how they position themselves)
(Recommendation - to analyze the value proposition, who their consumers are, how they position themselves)
7. Conduct of UX test of interns. What should be on the site for a person to decide to go for an internship?
2. We strive to engage and develop every young person in Russia. How can we increase our reach? Suggest at least 5 solutions.
8. What is the main idea of your term? How it will invest into the AIESEC in Russia?
3. What opinion about our products was formed in the minds of our consumers: what is important for them, what are our advantages and disadvantages from the point of view of the end user? Based on this suggest 3 ideas how we can sell our products and pilot ideas on potential customers. (Recommendation - to conduct at least 10 interviews with members of the VK group who have not tried our product yet. Attach the results of interview and piloting to the application)
9. Imagine that in the middle of the term we understand that our audience is in a telegram and instagram, but not VK. We don't have channel in telegram and amount of subscribers in instagram only 1000. How to carry out "migration" and at the same time to continue operations?
4. How do you see the work with you department and synergies? Make a calendar for a week including all your routine.
10. What innovation you would like to bring in AIESEC in Russia or your function the first 2 weeks, that you are elected?
5. Analyze our current distribution channels (through what our customers know about us). What are the bottlenecks in each channel? Offer 3 ideas to help make our product more salable through our channels.
11. What should be rejected in the function you apply?
6. Create an agenda for your 1st commission call.
Create an advertising campaign for the summer peak.
It should contain:
- Visuals
- Texts
- General MoS
- Budget
- An explanation of the targeted audience
- How long the advertisement will last
- Based on the results of Market Research
Justification why such a text and such a visual should bring opens
It should contain:
- Visuals
- Texts
- General MoS
- Budget
- An explanation of the targeted audience
- How long the advertisement will last
- Based on the results of Market Research
Justification why such a text and such a visual should bring opens
